TradeVibes “Be The VC” Winner is Me!

TrabeVibes logo betaTo win you had to pick the 5 most popular startups out of a field of 100, and the popularity was judged by several different standards. I picked 4 out of the 5 companies to win, my top 5 were (in alphabetical order)

  1. Acquia
  2. Igloo
  3. Mill River Labs (owns tradesvibes)
  4. Sprout
  5. Zoho

The winning companies are all the same except the surprising result that Acquia is out and Rearden Commerce is in. Check them out and you tell me if you wouldn’t have made the same choice I did.

Thanks to TradeVibes for running the contest and offering such a generous prize!

Interview: Svetlana Gladkova, Profy Vice President

Profy logo

Svetlana Gladkova is the Vice President of Business Development at Profy is a new and exciting entry into the hosted blog market that is aiming to outdo the current heavy hitters by building from the ground up as a one stop blogging, social network, and RSS reader. The social features and the greater customization and monetization options should put Profy in a good position after the service exits beta. There’s a lot more to recommend Profy and as long as users won’t scoff at Profy placing an ad on their free blogs, I think we’ll see a steady rise in traffic as users switch or supplement their other blogs with Profy. I do have a few Profy invites if you leave a comment I’ll see what I can do. If you want to see a Profy blog you can take a peek @ Svetlana was kind enough to talk to me about Profy and share some of her thoughts about blogging in general:

What benefits do you see in going with a hosted blog service over self-hosting? Why should users choose Profy in particular? (more…)



Happy RSS Awareness Day! If you don’t know about RSS and “feeds”, then today is the day to educate yourself! Head over to to learn more about the day and to find a few links to get you started. Otherwise if you are a sometimes RSS Reader or a heavy “feeder” then you really should check out the Toluu sharing and suggestion service to take your RSS game to the next level. Toluu is still in beta but I have invites, just leave a comment on my interview with the founder of Toluu, Caleb Elston, letting me know you’re interested.

Inside Wesabe

San FranciscoImage by bgreenlee via Flickr

I was in San Francisco for a conference this week so I decided I’d take Wesabe up on their kind offer to drop by. If you don’t know, Wesabe is a website where users can engage in social personal finance. Upload your bank and credit card transaction data (it’s secure and anonymous) and then tag your purchases. With that done Wesabe delivers money saving tips based on your spending habits!

The Wesabe staff struck me as a very cohesive, intelligent, and dedicated group. All were very kind as as I interrupted the busy day before the launch of a major new feature. Great equipment (i’m sooo jealous of those monitors), a nice library of O’Reilly books, and open and natural light filled workareas all show that Wesabe cares about it’s employees and gives them what they need to do good work for their users.

A special thanks to the Marketing VP Gabe Griego for showing me around and taking me to lunch. Also, Thanks to Marc Hedlund for taking the time to show me the new Tip page enhancement before it was launched.

I’ll cover the tip page enhancements later, but to give you a general idea the new tip page uses all the collected data to help you better compare your merchants and pull in tips. It’s tapping into the Wesabe community’s subconscious frugality to save you money, a very powerful new tool for Wesabe users!

Interview: Toluu Founder, Caleb Elston

toluu logo I recently wrote a little about Toluu when I released a Toluu badge widget, since that time I have really grown to enjoy the RSS sharing and suggestion service and to respect it’s creator, Caleb Elston. His ability to listen and focus on the user’s needs is driving Toluu, a side project for Elston, to grow and earn attention with a speed that would make many full time startups jealous. Between working full time and building Toluu, he was kind enough to answer a few questions:

  • First off, can you tell us a little about yourself?
  • I have always been interested in computers and the internet, my Mom and Dad are both programmers, so I was surrounded with technology from an early age. I was going to school for a business degree, but in my spare time I was always working on some internet project or another; doing the design, planning the interaction, thinking about what would actually be useful, or how to present data and ideas in a new way that was simpler than had been done before. I was recruited by a startup before I finished school and that is where I currently work.

  • Is Toluu a project or a full time job?
  • Toluu is a side project for me. I have always enjoyed working on more than one project at a time. It helps keep things fresh and allows my brain to work on different types of problems at the same time. It is also great having to learn new skills for a particular project that then see those new learnings trickle into your other work. Instead of watching a lot of TV or just bumming around the house at night or on the weekends I work on Toluu.

  • Many recent startups have taken on unconventional names to have something short and pronounceable. What led you pick Toluu?
  • I think that shorter names are better than longer names. I also think it is better to find a name that has little to no meaning, so that meaning can grow into the name based on the reputation and thoughts people have about the project or company. Starbucks is a great example of a name that is part of the lexicon now, but had little meaning before Howard Schultz grew the company into the Starbucks we know today. Toluu sounds playful to me and it was a name that my friends and family actually remembered a few days after I mentioned it to them as a possibility; needless to say it stuck.

  • With some of the large feed reading services offering feed suggestions already, what advantages does Toluu have that should draw people to upload their data instead of just using what’s already at hand?
  • Toluu aims to make finding new and interesting feeds easier and more rewarding. We think that connecting with your friends and those who have similar tastes to you is the best way to find interesting feeds. We are completely focused on creating the best experience for discovering these feeds. Many feed readers are integrating suggestions of one form or another, but the problem is they treat it as a minor feature. They all have so many other functionalities they need to focus on that suggestions are just an afterthought, they are tacked on. The other problem is that feed readers are quite isolated. You are isolated from your friends and you are isolated to your particular feed reader. Toluu is feed reader agnostic so you don’t have to get people to switch feed readers to use Toluu, and we match users against everyone else on Toluu so you are very quickly brought into the community and finding new people and feeds.

  • Have you had to explain Toluu to a parent/grandparent or older relative, how did that go?
  • I have explained Toluu to all sorts of people, and it has gone pretty well. When you frame it as, “You can see what your friends actually read and it helps you discover new things to read” people get it. Terms like RSS, ATOM, OPML, hCard, and OpenID tend to confuse people outside of blogosphere. These are our jargon. I think as more mainstream sites adopt these technologies it makes it easier for people to use the underlying technology in a casual way without even understanding how it works. I hope that Toluu can help in some small way to make these things easier for people to understand and use on a day to day basis.

  • Toluu is taking off, I know you’ve already had to upgrade your server to handle the load. Can you share a few insights into what it’s been like and what you’ve learned?
  • We just launched our private beta about 2 weeks ago and the response has been absolutely tremendous. I did not expect people to latch on so quickly or feel so passionate about the service in just a few weeks, but people have, and I am so grateful to them. We have upgraded our servers twice since launch to deal with the growth in users, feeds, and the exponential growth in the number of calculations we compute that power our recommendation and matching algorithms. I think the most important thing for anyone launching a new webapp is to be available to your users as much as possible. Answer emails as quickly as you can and be where the conversation is happening. I read every blog post anyone writes about Toluu and answer any questions or address concerns they may have brought up. Remembering that the service would just be a pile of code in a datacenter somewhere if it weren’t for the community is a humbling thing to remember everyday.

  • Is there anything else you’re working on or that’s coming up you want to plug?
  • We are still ironing out the bugs that users are finding with the site and we are totally grateful to our users for working through the kinks and driving the service to where it is today. As we continue to grow and let more users into the beta we will have to continue to scale our infrastructure to handle the demand. Regarding new shiny things, we have many new features and improvements already in development and we will be sure to let you know when they launch!

    If anyone would like to signup for the beta leave a comment below and we will coordinate with David to get you an invite.

Thanks again to Caleb for taking the time out of his busy schedule to answer a few questions. If you already use the service we would love to have your impressions, and as Caleb said – if you want to try the service out, then please leave a comment and we’ll see if we can’t get an invite to you.